Respuestas
Respuesta:
The Frente de Todos candidate, Alberto Fernández, populated the screens and his social networks with the main slogan: "Argentina de pie" (Argentina standing up). A concept that, although it was not highlighted in the spots and advertisements of the PASO campaign, was used by Fernández in almost all the speeches he gave during that stage.
He is followed on Facebook by more than 230,000 people and on Twitter by 421,000 but, undoubtedly, the network where he has more followers is Instagram with 526,700 followers. The content he shares is very similar in his three networks. Since he launched his candidacy, he tells the places he visits, takes position on agenda items and shares spots and campaign ideas to appeal to vote for everyone on October 27.
In the case of Instagram, a greater presence is evidenced due to the use of stories. Three different types of stories stand out in his biography: one, under the icon of Argentina, compiles his visits throughout the country and shows the places through geolocation. Another icon evokes the TOD@S, and there he appears together with citizens, businessmen, workers and arroba. The third icon is a little dog and below it alludes to Dylan, his national and popular Collie breed pet that also has its own account in the social network.
In the campaign videos where he greets several militants, Fernandez is the protagonist and puts his own voice for the voice-over narration. Work, retirees, education, hunger, economic crisis, debt, are some of the issues addressed in the spot. At the end of the video appears the vice-presidential candidate, Cristina Kirchner, walking with her running mate. The closing is: "Alberto and Cristina. Argentina standing up".
The idea is repeated in her posts on networks, such as the hashtag #ArgentinaDePie , as a closing idea: "We are going to put Argentina on its feet. And we are going to do it together. #YoVotoPorTodos."
Explicación: