• Asignatura: Inglés
  • Autor: mjresuleo
  • hace 4 años

2.- Extrae las palabras de conexión o conectoras y escribir la oración donde esta siendo utilizada subraya la palabra dentro de la oración.

As a discipline, marketing is in the process of transition from an art which is practised to a
profession with strong theoretical foundations. In doing so it is following closely the
precedents set by professions such as medicine, architecture and engineering, all of which
have also been practised for thousands of years and have built up a wealth of descriptive
information concerning the art which has both chronicled and advanced its evolution. At
some juncture, however, continued progress demands a transition from description to
analysis, such as that initiated by Harvey’s discovery of the circulation of the blood. If
marketing is to develop it, too, must make the transition from art to applied science and
develop sound theoretical foundations, mastery of which should become an essential
qualification for practice. Adoption of this proposition is as threatening to many of today’s
marketers as the establishment of the British Medical Association

was to the surgeon-barber. But, today, you would not dream of going to a barber for
medical advice. Of course, first aid will still be practised, books on healthy living will
feature on the bestsellers list and harmless potions will be bought over the counter in
drug stores and pharmacies.

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